iHerb Social Media - 2024

iHerb is an American online e-commerce store that offers health and wellness products for the everyday consumer. For this project, I was tasked to handle the social media content and editorial for iHerb’s Instagram by ensuring all visuals meet proper brand guidelines while being engaging for followers. I did this over the course of 2024.

This approval process was taken across multiple types of created content, such as reels, animated posts and normal static images.

Please click on the images to take a look at some selected posts that went through my visual and copy editing.

WORK DONE: Brand Management, Copyediting, Social Media Editorials, Caption and Hashtag Writing, Research